Let's just be honest... the wedding industry has become SO saturated. So many businesses and people are doing the same thing, learning the same strategies, and marketing their business in the same ways. It makes differentiating yourself from the competition tough. But that's where marketing industry expert Aleya Harris comes in– she wants you to break out of the 'sea of sameness' in the wedding industry and believes it's your story that sets you apart. About Aleya Harris Aleya Harris, CPCE is the founder and owner of Flourish Marketing, an agency dedicated to helping service-based creative entrepreneurs reach their full
Instagram success doesn’t have a secret formula. Just like any marketing platform, it takes time & testing to determine what will work best. Feeling overwhelmed by the what to post, when to post and how often can make anyone’s head spin. However, the current generation of couples is using
If you're in the wedding industry, you know that standing out from the competition is really important for your success – but it's also becoming so difficult – because EVERYONE is starting to look the same. So, how do you create a recognizable brand that sets you apart? On this episode of The Power in […]
If you're reading this, you're likely well aware of the power that social media holds in 2024. It's not just about sharing your stunning wedding photos or creative ideas anymore; it's about connecting with your audience, showcasing your brand, and ultimately, growing your business. To make this easier for you, I’ve curated a list of some of the best social media management tools tailored specifically for wedding professionals like you. Spoiler alert: these are NOT just schedulers. They are actual tools you can use to make your marketing more effective. Now let’s dive in! Enji This list is in no
You may have lots of questions for your wedding officiant—but they’re also going to have questions for you! Make sure you’re well-prepared and have your answers ready!
You've got a wedding industry business. Maybe you're a wedding planner, wedding photographer, or wedding florist. You've been working your butt off serving your customers, but you can't keep going at this pace forever. Instead of working with all the clients, you want to find your niche in the wedding industry. Inside the article, I'm sharing 5 steps for niching down (so you can start calling in the clients you *really* want).
You've got a wedding industry business. Maybe you're a wedding planner, wedding photographer, or wedding florist. You've been working your butt off serving your customers, but you can't keep going at this pace forever. Instead of working with all the clients, you want to find your niche in the wedding industry. Inside the article, I'm sharing 5 steps for niching down (so you can start calling in the clients you *really* want).
You've got a wedding industry business. Maybe you're a wedding planner, wedding photographer, or wedding florist. You've been working your butt off serving your customers, but you can't keep going at this pace forever. Instead of working with all the clients, you want to find your niche in the wedding industry. Inside the article, I'm sharing 5 steps for niching down (so you can start calling in the clients you *really* want).
How to Schedule Social Media Posts for your Wedding Business | Virtually Rhian | Wedding Industry Virtual Assistant |
Let's just be honest... the wedding industry has become SO saturated. So many businesses and people are doing the same thing, learning the same strategies, and marketing their business in the same ways. It makes differentiating yourself from the competition tough. But that's where marketing industry expert Aleya Harris comes in– she wants you to break out of the 'sea of sameness' in the wedding industry and believes it's your story that sets you apart. About Aleya Harris Aleya Harris, CPCE is the founder and owner of Flourish Marketing, an agency dedicated to helping service-based creative entrepreneurs reach their full
You've got a wedding industry business. Maybe you're a wedding planner, wedding photographer, or wedding florist. You've been working your butt off serving your customers, but you can't keep going at this pace forever. Instead of working with all the clients, you want to find your niche in the wedding industry. Inside the article, I'm sharing 5 steps for niching down (so you can start calling in the clients you *really* want).
Let's just be honest... the wedding industry has become SO saturated. So many businesses and people are doing the same thing, learning the same strategies, and marketing their business in the same ways. It makes differentiating yourself from the competition tough. But that's where marketing industry expert Aleya Harris comes in– she wants you to break out of the 'sea of sameness' in the wedding industry and believes it's your story that sets you apart. About Aleya Harris Aleya Harris, CPCE is the founder and owner of Flourish Marketing, an agency dedicated to helping service-based creative entrepreneurs reach their full
With over a decade of experience as a mentor in the wedding industry, I've spent my fair share of time talking about marketing with my students and mentees. I know marketing can be really tough–it's time consuming, energy draining, and full of imposter syndrome. And as a wedding planner, you're told constantly that you need to market your business in a thousand different ways–always scared you're making a mistake. Plus, there never seems to be enough time. Today, I'm going to share with you the social media mistakes I see every wedding planner make, so you can avoid them as
Wedding industry burnout is a real thing. This last wedding season? It was one for the books, and you might be feeling those early signs of burnout. When burnout begins to creep in, you feel tired, uninspired, and want to do anything BUT work on your business. It's important that you acknowledge when your body and brain need rest, especially after a busy wedding season. I want you to avoid crashing and burning during the 'off' season–which is why I am sharing how doing this ONE thing can help you avoid burnout after your wedding season. So, if you've been
You've got a wedding industry business. Maybe you're a wedding planner, wedding photographer, or wedding florist. You've been working your butt off serving your customers, but you can't keep going at this pace forever. Instead of working with all the clients, you want to find your niche in the wedding industry. Inside the article, I'm sharing 5 steps for niching down (so you can start calling in the clients you *really* want).
I’ve said it before and I will say it again - one of the biggest pieces to my success early on as a wedding planner was the fact that I made networking a priority. With 2023 in full swing already (how did that happen?!), I thought I should share a few networking tips for wedding planners in 2023. Below, I’m going to give you the tools you need to effectively network in the wedding planning industry, from utilizing social media to attending industry events and building relationships with fellow vendors. So, let's dive into it! Networking in the Wedding Planning
As a business coach, wedding pros everywhere are constantly coming to me to talk about one of the sexiest topics in entrepreneurship: marketing! Today, I’m going to walk you through 2 key marketing principles that have helped me build two six-figure businesses, and share what I think is IN and OUT in a list of 2024 marketing trends. This isn’t a regurgitated list you found elsewhere on the internet. It’s what I’m personally trying and recommending the wedding pros I work with try in 2024 if they want to attract more ideal customers and build a brand that stands out
You've got a wedding industry business. Maybe you're a wedding planner, wedding photographer, or wedding florist. You've been working your butt off serving your customers, but you can't keep going at this pace forever. Instead of working with all the clients, you want to find your niche in the wedding industry. Inside the article, I'm sharing 5 steps for niching down (so you can start calling in the clients you *really* want).
With the state of the wedding industry and the economy, it's more important than ever for you to market your business during this wedding season. In this episode of my podcast, The Power in Purpose: A Podcast for Wedding Pros, I'm walking you through some really simple steps of how you can maximize your marketing efforts for the 2023 wedding season. This episode is for all my wedding pros who feel like every wedding season, you go in with the best intentions to get content. You're committed to doing it right this time. You know you need to market your
You've got a wedding industry business. Maybe you're a wedding planner, wedding photographer, or wedding florist. You've been working your butt off serving your customers, but you can't keep going at this pace forever. Instead of working with all the clients, you want to find your niche in the wedding industry. Inside the article, I'm sharing 5 steps for niching down (so you can start calling in the clients you *really* want).
If you're reading this, you're likely well aware of the power that social media holds in 2024. It's not just about sharing your stunning wedding photos or creative ideas anymore; it's about connecting with your audience, showcasing your brand, and ultimately, growing your business. To make this easier for you, I’ve curated a list of some of the best social media management tools tailored specifically for wedding professionals like you. Spoiler alert: these are NOT just schedulers. They are actual tools you can use to make your marketing more effective. Now let’s dive in! Enji This list is in no
With the state of the wedding industry and the economy, it's more important than ever for you to market your business during this wedding season. In this episode of my podcast, The Power in Purpose: A Podcast for Wedding Pros, I'm walking you through some really simple steps of how you can maximize your marketing efforts for the 2023 wedding season. This episode is for all my wedding pros who feel like every wedding season, you go in with the best intentions to get content. You're committed to doing it right this time. You know you need to market your
Syrie Roman is the owner of Social Maven - a wedding and event planning business located in Western New York. From flowers to favors, Syrie brings an extra dose of flair, fun, and sophistication to each event. This comes from her background in various industries, and experience in designing and thoughtfully executing the perfect day for clients.
Looking to stand out in a saturated market. Here is how you create a website for wedding planners that get results
Are you a wedding planner or wedding photographer wondering how to get wedding clients when you're just starting out? Inside this article, I'm giving you three quick tips to jumpstart your inquiries!
With over a decade of experience as a mentor in the wedding industry, I've spent my fair share of time talking about marketing with my students and mentees. I know marketing can be really tough–it's time consuming, energy draining, and full of imposter syndrome. And as a wedding planner, you're told constantly that you need to market your business in a thousand different ways–always scared you're making a mistake. Plus, there never seems to be enough time. Today, I'm going to share with you the social media mistakes I see every wedding planner make, so you can avoid them as
Are you feeling stuck in a marketing rut? Are you a wedding professional who's been neglecting your marketing efforts and now you're seeing the impact on your sales? If so, you're not alone. In this episode of The Power and Purpose podcast, I chatted with Tayler Cusick Hollman, the founder of Enji, a revolutionary new marketing software designed specifically for wedding pros and creative entrepreneurs. Tayler shared some invaluable insights on how to kickstart your marketing efforts and get your business back on track. Tayler is a marketing consultant, small business builder, and the brains behind Enji. She's dedicated her
My top tips for using Pinterest as a wedding photographer, including a list of 48 board title ideas and Pinterest group boards to join for maximum growth!
Things are shifting in the wedding industry. Can you feel it? The couples we serve as wedding pros are changing; they want different things, have new priorities for their wedding, and have different problems. As a business coach for wedding pros and a former wedding planner, I've seen this shift happen before. Back in 2007 […]
Neena McConnell is a wedding planner and floral designer serving laid back couples in Peterborough, Ontario, Canada
Whether you are stepping into the wedding industry for the first time or you’re still wrapping your head around everything you need to know about wedding pro engagement season, this blog post is tailored for you. Engagement season, spanning from Thanksgiving to Valentine's Day, represents a significant phase for both prospective couples and wedding professionals. In this article, we will dive into what you need to know (and prepare for) when it comes to engagement season as a wedding pro. Grab your favorite beverage and get cozy - we aren’t skimming the surface here! First, What IS Engagement Season? If
If you are a wedding photographer wondering whether or not it is worth investing time or money into Pinterest, read our blog post. We explain the basics of what you should know to help you with your decision.
Sarah Chancey shares about her journey to establishing herself as a wedding planner, and how it can help you start a wedding planning business.
If you're in the wedding industry and you're NOT booking the right clients (you know, those customers you're DYING to work with but can't quite seem to catch), you're in luck. In this article, I'm sharing with you the number one reason why you're NOT booking the right wedding clients–and how you can fix it.
Flodesk and Mailchimp are two popular email marketing tools, but which one is better? Get all the info on Flodesk vs. Mailchimp.
Neena McConnell is a wedding planner and floral designer serving laid back couples in Peterborough, Ontario, Canada
Have you heard about the latest social media app, Clubhouse? Everyone is talking about it and on it! When used correctly, Clubhouse can be an incredible resource for your business.
We all know that the wedding industry is saturated. That doesn't mean there is no space for YOU, but it does mean that you cannot afford to let your marketing efforts slide during wedding season. As your business coach, it's my job to make sure that you know how important it is to keep promoting your business, no matter how swamped you are with wedding preparations. And listen - as a wedding planner for over 10 years - I KNOW how swamped you are. While even in the midst of wedding chaos, you should strategically carve out time to focus
Spring cleaning your wedding business is so important - here are 8 steps to take if you need a refresh for 2024.
Looking to stand out in a saturated market. Here is how you create a website for wedding planners that get results
With the state of the wedding industry and the economy, it's more important than ever for you to market your business during this wedding season. In this episode of my podcast, The Power in Purpose: A Podcast for Wedding Pros, I'm walking you through some really simple steps of how you can maximize your marketing efforts for the 2023 wedding season. This episode is for all my wedding pros who feel like every wedding season, you go in with the best intentions to get content. You're committed to doing it right this time. You know you need to market your
With the state of the wedding industry and the economy, it's more important than ever for you to market your business during this wedding season. In this episode of my podcast, The Power in Purpose: A Podcast for Wedding Pros, I'm walking you through some really simple steps of how you can maximize your marketing efforts for the 2023 wedding season. This episode is for all my wedding pros who feel like every wedding season, you go in with the best intentions to get content. You're committed to doing it right this time. You know you need to market your
Let's just be honest… the wedding industry has become SO saturated. So many businesses and people are doing the same thing, learning the same strategies, and marketing their business in the same ways. It makes differentiating yourself from the competition tough. But that's where marketing industry expert Aleya Harris comes in– she wants you to […]
