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Instagram caught a lot of flak for its rebranding last week, but it’s only the most recent in a string of companies that have gone through an identity makeover. Uber, Airbnb, and Yahoo each debuted new brand identities in the last couple years that were widely lampooned.
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Every time I see a brand launch on social media or come across a beautiful brand on Pinterest I get that little thought in my head: “Dang, should I rebrand my business too?” Maybe you can relate to this as well? The shiny object syndrome is all too real with the constant influences from social media and Pinterest telling us we always need to have the most up to date everything.In this post, I’ll walk you through some of the times when it’s actually a good idea to rebrand your business and what you should consider before diving into a full rebrand!
Getting a new brand look can breathe new life into your business. Below I’ve included a list of 13 things you should update when getting a new brand look.
Hycom’s branding – growing up! Hycom’s new branding is a graphical manifestation of growing up of the company. What’s left from hycom’s first, start-up branding is its joyful DNA, powerful violet and the team’s spirit enchanted in cartoons. The rebrandi…
Graphic Design,Branding,Adobe Illustrator,Adobe Photoshop,Adobe InDesign,Adobe After Effects
Woodbine recently announced a masterplan to transform its 684 acre site into a broader entertainment experience. [...] The organization needed to revitalize its brand identity to reflect this transformation. The core issue that needed to be resolved in the rebrand was to respect
EA Rebranding designed by Filip Pietroń. Connect with them on Dribbble; the global community for designers and creative professionals.
Foxmeadow - Rebranding designed by Ben Stafford. Connect with them on Dribbble; the global community for designers and creative professionals.
Together with bidt (Bayerisches Forschungsinstitut für Digitale Transformation / “Bavarian research institute for digital transformation”), made in developed a new visual identity for the young institute. The new look emphasizes its friendly humanistic approach and at the sa
Rebranding Animation designed by Matthew . Connect with them on Dribbble; the global community for designers and creative professionals.
Are you thinking of switching up your branding? We're providing insight on how to nail your rebranding strategy successfully.
Clint’s new branding features a freshly thought visual and verbal system, as the company keeps growing amongst the most talented french product & service design studios. The new graphic expression could be summed up as “Started from the blobs, now we her…
Elevio Rebranding designed by Elevio. Connect with them on Dribbble; the global community for designers and creative professionals.
BRB is a full-service event management company with 10 years of experience. We provide custom and rental staging equipment for concerts, festivals, corporate events, weddings, expositions, television productions, and more. We can proudly say that we are …
Loudchilli Media's rebranding of Tinera Restaurant was a testament to the creative synergy and professional excellence achieved through the collaboration of myself and creative head Joby. With Joby's innovative vision, the project flourished, delivering a…
One of the signs of belonging to the Avobar culture is the pursuit of harmony and energy. By highlighting core principles like balance, we have made it easier for the community to differentiate and choose the brand whose ideology resonates with their values.
Rebranding is a challenge for any company, it is an even bigger challenge when we do it in our own company. Okta Branding was strictly a Branding Studio. When life happened and chaos emerged, the two owners (that's us) remaining went through a long self-r…
