iO Natural Interaction solution for advertising and entertainment in public spaces, designed around the standard 6-sheet format. SixSheet. http://naturalinte...
How Heineken gained its customers' attention with this creative interactive advertising. Learn everything about it here
Samples and examples of graphic design by Bohnsack Design.
A blog about shopper marketing, POS items, on pack promotions and online shopper promotions
Magazine Insert
These 27 advertisements may have been expensive but the creative advertising agencies behind the billboard advertisements should be proud.
While the idea of plugging our headphones into the same jack as every Tom, Dick, and Harry on the subway is slightly off-putting, we can't fault Pepsi for their innovative new advertising campaign that encourages passers-by to listen to short song snippets from publicly-situated multimedia displays. Close to 100 of the interactive posters have been deployed by Canadian advertising firm BBDO around the Toronto and Vancouver areas, allowing you to quickly unplug from your iPod and jack into 30 seconds of tunes that are meant to whet your appetite for owning the entire track. Once you're hooked, you're presumably supposed to go out and buy yourself a bottle of Pepsi, which will contain an exclusive PIN number redeemable on the company's site for that song you liked along with other music-related swag. The most interesting part about this whole campaign, advertising tricks aside, is the fact that Canadians actually seem willing to expose their digital audio players in public, while we Americans are doing everything we possibly can to keep those precious 'Pods under heavy lockdown.[Via Sagags]
Urban planning is not a modern phenomenon but it has been evolving since ancient times. For example, when railways were introduced, it was a big achievement for humankind. Similarly, no one thought that high rise buildings would ever be possible during our human existence. However, mankind made great progress and started creating all kinds of things that made life simpler.
Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy.
Today, when a single person sees about 3000 ads each day, and we are becoming more and more blind to advertising, companies must find new and creative ways to catch consumer's attention. If you are having a hard time coming up with new ideas, or you are just a bored panda looking for some inspiration - this collection of 21 Creative Double Page Magazine Ads should really help you!
Creative Advertising Campaign
David Sao Paulo
電車に乗っていると、よく見かける勉強をしている学生。大半がスマホを眺めている中、明らかに違う集中力を醸し出している。
The latest Tweets from IADS48 (@IADS484): "What do you think about this type of games? https://t.co/Yi8Q41gvcZ"
A powerful PSA about child abuse prevention was spotted recently at a high-traffic intersection in Seoul, South Korea. The interactive campaign lets people step in to prevent the crime. The …
TableFX turns an ordinary horizontal surface into an interactive table, bar or countertop, projecting incredible interactive advertising, games, images and special…
