Thomson ReutersGood morning. Here's everything you need to know in the world of advertising today. 1. AOL chief executive Tim Armstrong on the "concerning" Yahoo hack and how he's convincing workers not to leave post-acquisition. Armstrong opens up to Business Insider two months after AOL's parent company Verizon announced it was acquiring Yahoo for $4.8…

It used to be easy for marketers to write off Snapchat with its ephemeral social messaging and wacky selfie filters as a silly mobile app.  But the tool has quickly become the social media darling of the marketing world, leading advertisers to rethink their decision to overlook the platform -- in large part because of its rapid growth. According to Bloomberg, the app has more than 60 million…

Like it or not, the effort to get rid of the headphone jack is well underway. The USB Implementers Forum has published its long-expected Audio Device Class 3.0 specification, giving device makers the standard they need to pipe sound through USB-C ports on everything from phones to PCs. And the organization isn't shy about its…

TOKYO — Japan’s central bank is reviewing its economic policies, asking why they have failed to kick-start growth, as intended. Its much-anticipated report is due on Wednesday. Added @ September 21, 2016 at 07:39AM from http://ift.tt/2cNYJZf

If you feel like your mailing results are on a downhill slide, you may need mix things up a little bit. Now is the time to send out a mailing that is really different.One of the most critical aspects of your direct mail campaign is getting prospects to open and read your message. Unlike email…

Chat platform Kik launched its new Fashion and Beauty category today, the fourth category since Kik created its Bot Shop in April. The Fashion and Beauty category join existing categories like Entertainment, New and Noteworthy, Lifestyle, and Games. There are 111 bots in the Bot Shop today, Kik Interactive said today, and more than 20,000 bots on…

Aging and often infirm and isolated, the remaining survivors require more help even as traditional sources of funding are starting to taper off. Published: September 19, 2016 at 02:00PMRead more here from NYT World

Everyone is asking me, did anyone see a recovery from the September 23, 2016 launch date of Penguin 4.0 and the truthful answer, at least as of what I've read through hundreds of forum posts in the past four/five days is that no - no one really saw any significant or even small impact from…

'Voyager' animated short warns against a tech-obsessed future By Adario Strange2016-10-01 19:03:32 UTC The best science fiction mixes unlikely events with reality in ways that make us ask big questions, and in the case of Voyager, the film brought a tear to my eye. Yes, really. Written and directed by France-based Loïc Magar and Roman…

Machines already make your coffee, bot their way around the kitchen floor cleaning up after you and then help drive you to work, so why can't they also help out with the hardest part of a morning (noon and evening) routine: raising kids? Very soon they could. Meet the iPal, a rolling, talking robotic nanny…

Spanish startup Red Points has closed a €2 million (~$2.2M) funding round to grow usage of its piracy detection and removal SaaS by expanding from Europe into new markets, including North America. It’s also intending to broaden its customer focus. Its system is also designed to detect counterfeit goods being sold online, such as sportswear and designer handbags, automating the sending…

Designed by doodler Gerben Steenks, the animated doodle leads to a search "when is Google's birthday." The post When is Google’s birthday? Google turns 18 & makes itself a doodle to celebrate appeared first on Search Engine Land. Please visit Search Engine Land for the full article. http://ift.tt/2dgFUQD

Business Insider/Eugene Kim Salesforce's huge annual conference, Dreamforce, is coming back to downtown San Francisco for the 14th time this week. Everything about Dreamforce is over-the-top: more than 170,000 people from 83 countries are expected to come and be part of the 3,000-plus speaking sessions. That makes Dreamforce one of the largest tech events in the…

Google announced a new “lite mode” for the Google News Android app. This is designed for countries where they have slow mobile internet, typically 2G and 3G mobile connections. This is launching in India and Google said they will be “rolling this out to other countries in emerging markets in the coming months.” Here is…