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Twitter and Square co-founder Jack Dorsey took to the stage at GigaOm Roadmap today and, as Twitter was apparently an off-limits topic*, he took the opportunity to sound off on Square. Dorsey championed the mobile payments company as an "analytics" company, allowing store owners to query for things like "total # of biscotti sold" versus the complete lack of data and analysis involved in many outmoded traditional point of sale systems. Dorsey emphasized that this bent towards analytics and transparency was also endemic to the culture at Square, which is perhaps the most "designed" startup culture of all startup cultures.
As the percentage of affluent shoppers purchasing on mobile devices continues to rise, the need for well-curated digital applications that mirror the in-store experience will increase.
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With the Square Card Reader, Jack Dorsey made it possible for anyone, anywhere to take credit card payments. Now, competition is heating up in the mobile payments market.
The ROI of social media is something of a black box for many e-commerce companies, but New York-based startup Olapic is beginning to change that. The company, which allows brands to collect user-generated photos from services like Facebook, Instagram and Twitter to display on their own website, is now offering an analytics suite to help retailers and brands understand what content works and how it's affecting conversions.
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This article is by Jabeen Yusuf, director of strategy at Traction, a San Francisco-based advertising agency. (Image credit: Getty Images via @daylife) Every brand on the planet has implemented a formal content marketing initiative or is in the midst of doing so. With digital media, brands nowadays have literally hundreds of thousands [...]
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Alexis Ohanian has invested in more than 60 companies, including Evernote and HubSpot. Here are three things he looks for in a pitch.
Pin this! In a bid to move beyond its auction roots and better compete with Amazon, eBay is rolling out a new social-networking feature that encourages users to collect and post images of products …
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Travel startup Triptrotting is relaunching today on mobile as Wist, an app that gives you the top five personalized suggestions for dining and drink in any given neighborhood or city, based on your likes, plus friends' and locals' recommendations. The app is debuting with support for Miami only, but will arrive in other large U.S. cities, like New York and Triptrotting's home base of San Francisco, early next year.
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People is an intelligent, curated directory of people and companies. Think of it as a wikipedia about professionals and companies.
Seattle-based Pirq, a digital loyalty and deals platform provider, is now moving away from the deal space entirely, the company says. In addition to deals, the startup had earlier been testing a digital loyalty program which includes smartphone apps that allow consumers to earn rewards at nearby businesses, and going forward, this will become Pirq's sole focus. The loyalty platform was previously only available in the Seattle area and San Francisco, but as of this week, it's opening up nationwide and is dropping to a more affordable price point of $14.95 per month.
By Stephanie Tilenius, an entrepreneur in residence at Kleiner Perkins Caufield & Byers The Wild West of online marketplaces is over. From 1999 until 2006, eBay and Amazon Marketplaces dominated the field, offering platforms that brought buyers and sellers together. But over the last seven years, more than 20 new marketplace [...]
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65% of Time Spent on Social Networks Happens on Mobile