One of the most sought-after, but never quite dominated, frontiers in online media and marketplaces has been centered on local communities. Hoodline, a San Francisco-based startup, is trying to tackle this with a unique focus on news about neighborhood retail corridors. The startup has built up a network of news on about two-dozen neighborhoods across San Francisco as a sort of Trojan horse into a larger platform of hyperlocal listings and markets.

One of the most sought-after, but never quite dominated, frontiers in online media and marketplaces has been centered on local communities. Hoodline, a San Francisco-based startup, is trying to tackle this with a unique focus on news about neighborhood retail corridors. The startup has built up a network of news on about two-dozen neighborhoods across San Francisco as a sort of Trojan horse into a larger platform of hyperlocal listings and markets.

One of the most sought-after, but never quite dominated, frontiers in online media and marketplaces has been centered on local communities. Hoodline, a San Francisco-based startup, is trying to tackle this with a unique focus on news about neighborhood retail corridors. The startup has built up a network of news on about two-dozen neighborhoods across San Francisco as a sort of Trojan horse into a larger platform of hyperlocal listings and markets.