ZERO WASTE ECO-FRIENDLY MENSTRUAL CUP. The Genial Cup is made of the highest quality TPE material and is produced in Europe in an FDA accredited facility. The cup is FDA registered and Vegetarian Society approved – VEGAN. Durable, sustsinable, reusable and recyclable Genial Cup provide complete protection. Can be worn for up to 12 hours. Suitable for use during a variety of activities including travel, camping, yoga, swimming, dancing & sports. The cup will last you many years. THE BRAND YOU CAN TRUST.  Designed by a woman for women everywhere - Genial Day brand is on a mission to change how women feel about their period by providing innovative menstrual hygiene products, and empowering women and girls in need. "I absolutely love it! Super soft and easy to insert. Honestly, I think this is the softest menstrual cup I have ever tried, no pressure, no discomfort molded right into my walls. Very easy to remove in comparison to other cups. ... It’s pink! No stains!" - @hypegirls