8HR, NO-TRANSFER FORMULA: Color stays where it belongs—on your lips POWERFUL PIGMENT BLEND: Delivers opaque, vivid matte color in one coat BUILT-IN, DUAL-FUNCTION PRIMER: Extends wear and prevents transfer, for a long-lasting, smudge-proof finish. Primer smooths and bonds to lips, and grips color pigments NAKED-LIP FEEL: Infused with antioxidant Vitamin E to help condition, protect and nourish PRECISE APPLICATION: Angled bullet ensures an effortless glide