Small Business Brand Packaging Ideas: 5 Things you must include while packaging your order The unboxing of your products is the first physical touch point between your brand and your customers. This experience determines how your products are received by the customer and will set in stone the future relationship between your brand and your customer. The presentation of your packaging influence how your customers evaluate the quality and value of your product. What they feel about your brand. Will they talk about your brand to their friends? Most important - will they buy again and again from you?
