Brand identity, illustration and packaging design for La Flower, a small coffee roaster brand made in Caldas, Colombia.“The art of coffee roasting”, was a clear concept represented by artistic, poetic and colorful visuals. I wanted a really modern packaging design, without losing the hand made aspect of it. So i decided to craft flower designs silhouettes, filled with artistic textures inspired by different art movements, that will later represent each coffee flavor for the brand.