Rime Arodaky aims at breaking the barrier of what a traditional bridal world is supposed to look like, one creation at a time. She founded the Maison with the help of her team in 2011 in the heart of Paris, her hometown. Rime’s campaigns speak to women who challenge the status quo, and believe in the emancipation of the millennial woman. Inspired by icons from the 70s such as Jane Birkin and Romy Schneider, as well as, designers like Yves Saint-Laurent and Azzeddine Alaïa, Rime has always challenged the image of the innocent, offense-less bride and turned hers into a wild femme. Disheveled hair, no bouquet, barefoot & fierce… The Rime Arodaky bride is Rock’n’roll yet sophisticated, mixing French savoir-faire and top-notch quality. The Maison rapidly became a household name in the wedding industry, because of its innovation and forward thinking. Since 2015, Maison Rime Arodaky has embarked on a new journey by developing prêt-à-porter collections destined for young women who have a zest for life, and wishing to extend their wedding experience to include honeymoons, rehearsals, brunch… Rime Arodaky prêt-à-porter collections are exclusively sold on their website, and at selected online retailers such as Shopbop and Net-à-Porter.