RICCO is a fictional premium iced coffee brand. It has a minimalist but very fun, retro Miami vice-inspired color palette. The focus of the brand identity is on the brand illustrations: two women with their RICCO coffee can in hand hanging out in coffee cups. I created the brand identity, illustrations, curated typography & color palette, and created other brand assets such as the can packaging/design, pattern, thank you card (print design), cardboard design, tote bag design, t-shirt design & sticker design.