Whether your brand is new or simply just getting its feet wet in the world of social media, there's no wrong time to establish a presence. You certainly don't need to be on every channel, but it's worth investigating which ones work best for your business goals. Here are 5 reasons why your brand needs a social media presence Control the Conversation People are going to say things about your brand. People are going to Google your brand. The conversation will happen, so you might as well exert control over it. Social media has become an overwhelmingly popular