So you've got your branding package. Congratulations!! This is the first step to visually, start building your brand. You should have a Google Drive link to a folder with the following folders, .ai, .png, and .jpg. These file types will all come in handy in different ways.When should I use each file type?.ai = Illustrator FileThe .ai stands for Illustrator. These files are what you'll need to send to a print company if you want to have merchandise made. These files can also be used if you want y