Follow your nose to delicious bursts of fruity flavor in Kellogg's Froot Loops sweetened multi-grain breakfast cereal. Froot Loops are vibrant, colorful crunchy O's made with tasty, natural fruit flavors and grains as the first ingredient. It's like a rainbow in every bowl. Fun to eat for adults and kids, this low-fat cereal is a good source of nine vitamins and minerals per serving. The entire family can enjoy a bowl with milk or a dairy alternative in the morning, afternoon or as a late-night treat; perfect for snacking by the handful at work, at school, in the car, and simply on the go. Add fruity goodness to any lunch box, tote bag or backpack so you always have this sweet cereal treat handy. Any time you want to include a flavorful pick-me-up in your day, reach for a box of Kellogg's Froot Loops cereal.