Packaging as we all know can have a big affect on the products inside them. They differ in all sorts of ways such as size, colour, shape, typography and much
Hoy en día vivimos en un mundo de consumismo, es por eso que las empresas se dedican a buscar estrategias para posicionar su producto en la vida de las personas antes que cualquier otro. Y aunque dicen que "lo que importa es lo de adentro", en esta ocasión es mejor decir que "de la vista nace el amo
For the average consumer, food packaging is nothing more than a necessary evil to keep their produce safe. Food containers aren't there to be admired or appreciated, and it'll end up in the recycle bin just as soon as the box or package is empty. But as you can see from these intuitive and innovative food package designs of cool products, that doesn't have to be the case.
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Packaging has long been more than a simple container or wrapper for a product that protects it, facilitates handling and details its features and specifications....
Eğer ambalaj tüketicinin ürünü eline almasını sağlamışsa, yüzde 70 oranında da tüketicinin o ürünü satın almasını sağlayacaktır.
Finish eating your soup and save the best bite for last: the one where you chomp right into the utensil you are using to scoop it up. We have silverware for eating at home (though even that requires washing) and plastic tableware for events and travel, but this solution is environmentally friend ...
Genellikle ürünün zarar görmemesi ve alıcıları ürünün kullanılmamış olduğuna ikna etmesi için tasarlanan ambalajlar, bugüne kadar hiç düşünülmeden açılır açı...
Brief Produce graphics response to the given task (tea) that engages with a specific audience. The outcome should consider the context and environment in which you aim for it to be delivered. This will identified in our initial concept idea. Should aim to identify, analyse and use existing means of distribution in order to select an appropriate means of communication. What do you want to say? How do you want to say it? What language would be appropriate? Will the product be communicated primarily through type or image? If both whats the relationship between the two? What are you aiming to achieve? Are you directing your audience to a website, encouraging them to attend an event? Will it be interactive or encouraging them to change their lifestyle? Use a limited colour pallet, 2 colours plus stock. Will allow for reproduction of the product across a range of media. As a group we thought about different ideas that we could do with tea, such as creating a new tea which we could brand, our mind map is shown below. We also came up with different names that we could call our company/brand. The mind map shown below are the ideas for the company/brand, we had the idea to have a tea party to present the tea, the ways of communicating the tea we could give out leaflets and flyers. Also if we were to give out our cups of tea in town we could have something on the tea cup that is then passed around and talked about. The tea shop that we thought about creating will be modern and relating to young teenage audience, this is too combat the coffee market that if very big at the moment. We will produce, tea packaging, tea cup sleeves, tea bag tags and carrier bags. We will also have to produce the tea and tea bags. Research http://www.lylaandblu.com/post/10010310554 http://designspiration.net/image/541881781369/ http://www.trendsnow.net/2010/11/t3-tea-packaging-concept.html http://jayce-o.blogspot.com/2012/11/eco-friendly-tea-packaging-designs-inspiration.html http://www.toxel.com/inspiration/2010/01/27/clever-and-creative-tea-packaging/ http://cargocollective.com/xx-xy http://creativeroots.org/2012/03/north-american-teapee-packaging-design/ http://www.behance.net/gallery/Artea-Tea-package/181698 http://sumally.com/p/249382 Cafes, tearooms in Leeds CAFE ROUGE This place is very upper market and expensive, as can be seen it doesn't just sell tea or coffee but it is also a restaurant. This is common with a lot of places not just selling tea but a number of different items and goods. CAFE CENTRO This cafe is again quite expensive and isn't directly based on tea, also the seating isn't relaxed and as social as something we were looking at doing. It also doesn't seem to attract students, maybe becasue of its location. Then there are the obvious cafe places Costa Starbucks Cafe Nero All these main brands of cafes predominately base there products around coffee, this is something we'd like to try and combat, and make a brand of tea that can be sold in this kind of way, because there are so many different types of tea and not many people know this. Tea Bags ideas For the tea bags we thought as a group that they could interesting shapes and sizes and not just the standard boring square, this could then relate to the packaging that they come in. Also having a tea bag that's an interesting shape will make them more engaging and interesting and draw in more attention than ordinary tea bags. These are examples of how our tea bag could look, Simple shapes like the pyramid and tetrahedron could then quite easily be represented on the packaging. These shapes could also be used for the packaging, i think the cylinder would be an interesting shape, because there isn't many types of packing like that out there, the standard shape being a cube or cuboid. Like the research for packaging above there isn't an example of a cylinder packaging. Interesting tea bags Examples of tea logos http://www.logodesignworks.com/blog/top-10-tea-company-logos These examples provide a range of different stlyes of logos, modern, a old style, organic, script. I feel the best logos are the modern and organic ones, i feel these would work best with our product and our chosen colours. Finding information on Tea for the sleeve Approximately 40% of the nation's fluid intake today will be tea Tea without milk has no calories. Using semi-skimmed milk adds around 13 calories per cup, but you also benefit from valuable minerals and calcium. Four cups of tea with milk provides 21% of daily calcium requirement. Tea is a source of the minerals manganese, essential for bone growth and body development, and potassium, vital for maintaining body fluid levels. The average cup of tea contains less than half the level of caffeine than coffee. One cup contains only 50mg per 190ml cup. Tea is a natural source of fluoride and drinking four cups makes a significant contribution to your daily intake. (Only 11% of UK water supply has fluoride added.) Green and black teas are from the same plant, Camelia sinensis, and contain similar amounts of antioxidants and caffeine. Image Title Date Description Download Tea and Caffeine 12 February 2008 Caffeine is a naturally occurring substance found in the leaves, seeds or fruits of at least 100 different species worldwide and is part of a group of compounds known as methylxanthines. Black and Green Tea: How do they differ? 23 February 2007 Both green tea and black tea come from the leaves of the plant Camellia sinensis, however the processing that the leaves undergo to make the final tea is different. The leaves for black tea are fully oxidised while those for green teas are lightly steamed Tea and Cardiovascular Disease 12 February 2007 Cardiovascular Disease (CVD) is the main cause of death in the UK, accounting for over 250,000 deaths a year, more than one in three people. The Nutritional Value of Tea 12 February 2007 On average, British people drink approximately 3 cups of tea a day with about 70% of the UK population drinking tea on a regular basis. Tea and Iron Absorption 12 February 2007 Iron has several vital functions in the body, it·s major role being as an Oxygen carrier in blood haemaglobin and muscle myoglobin. In addition, it is a component of many enzymes and is required for a number of metabolic processes. No, fluoride is known to protect teeth from dental caries. The tea plant accumulates fluoride from the soil and for this reason a cup of tea is a natural source of fluoride. http://www.teaadvisorypanel.com/facts Q: How many of cups of tea do the British drink each day? A: 165 million cups daily or 60.2 billion per year. Q: Are we now a coffee drinking nation? A: No, the number of cups of coffee drunk each day is estimated at 70 million. Q: Who is the largest per capita tea drinking nation? A: Republic of Ireland followed by Britain. Q: Who is the largest producer of tea in the world? A: China with 1,359,000 tonnes, India is second with 979,000 tonnes (2009 production). Q: What percentage of British tea is consumed from a tea bag? A: 96% Q: What percentage of tea is taken with milk? A: 98% Q: What is an antioxidant? A: An antioxidant is a compound, which retards oxidation. In the body antioxidants can 'soak up' free radicals. Q: What is a free radical? A: Free radicals are unstable substances which can disrupt biochemical processes in the body and have been implicated in cancer and heart disease. Q: Does tea contain antioxidants? A: Tea, like fruit and vegetables is a natural source of polyphenols and flavonoids which have antioxidant activity. Q: Does the addition of milk reduce the antioxidant value? A: The addition of milk does not appear to affect the bioavailability of the tea flavonoids Q: Do green and black teas come from different plants? A: No, they both come from the same plant known by its botanical name Camellia sinensis. Q: Does tea contain the same level of caffeine as coffee? A: No, at least half the level of coffee. Q: How do you produce decaffeinated tea? A: Simply by "washing" the tea leaves towards the end of the production process in an organic solvent. The method is strictly governed by legal limits. Q: How many varieties of tea are there? A: Tea Council estimates about 1,500 varieties of Camellia sinensis. Q: Is green tea better for you than black tea? A: Both varieties come from the plant Camellia sinensis and both have similar amounts of antioxidants and minerals. Q: Why does tea refresh you in hot weather? A: It simply raises the body temperature momentarily, you perspire and the perspiration on your skin creates a cooling effect. http://www.tea.co.uk/page.php?id=237 With this information im going to create a flier to go in the bag, this will provide information on tea and help combat coffee, with facts that are a positive towards tea and a negative against coffee.
Los japoneses son un mundo a parte. Llenos de ideas y creatividad. Te presentamos 16 curiosos inventos e ideas que deberíamos imitar para hacer nuestra vida más fácil.
This week I'd like to share with you some creative packaging used in marketing products we use everyday, some have been launched and some are...
Is it time for a change and give the classic egg carton packaging a makeover? Help us decide with these traditonal versus innovative egg packaging designs.
Genellikle ürünün zarar görmemesi ve alıcıları ürünün kullanılmamış olduğuna ikna etmesi için tasarlanan ambalajlar, bugüne kadar hiç düşünülmeden açılır açı...
日用品などだと店頭でパッケージを見て選ぶという人も多いのではないでしょうか。消費者の興味を引こうと各メーカーしのぎを削るパッケージデザインですが、以下に掲載するのは、そんな中でも特に強烈なインパクトを与える、どこか吹っ切れたデザインのパッケージです。
La creatividad siempre es una parte clave para la venta de un producto, el diseño, la funcionalidad, tienen que trabajar en conjunto para lograr un empaque funcional y atractivo. Los empaques que te mostramos a continuación son la muestra de lo que acabamos de decir, aunque algunos no llegan a ser m
I love seeing what other students are up to, I often find that the most creative solutions can come from students as they have far less constrictions than agencies have with live briefs. This pista…
日用品などだと店頭でパッケージを見て選ぶという人も多いのではないでしょうか。消費者の興味を引こうと各メーカーしのぎを削るパッケージデザインですが、以下に掲載するのは、そんな中でも特に強烈なインパクトを与える、どこか吹っ切れたデザインのパッケージです。
The Butter WorksIt’s all about the butter…Nigel and his team are passionate to the point of obsession. More than just experts in their field; they are true butter virtuosos. Our job was to distil this character and skill into a fresh new brand.
Packaging as we all know can have a big affect on the products inside them. They differ in all sorts of ways such as size, colour, shape, typography and much
A good packaging design can serve as the best advertisement for the product it was created to hold. No wonder many advertisers and designers spend a lot of
“The challenge of this project is to create a new luxury make up collection for an chosen cosmetic brand, which is L’Occitane En Provence. Being a luxury brand with long history, L’Occitane values simple goods from nature, as well as to preserve and to carry on, which they believe this gives the brand its life […]
Si on se concentre souvent surtout sur le produit, des emballages design peuvent être très vendeurs et en voici 25 très créatifs
日用品などだと店頭でパッケージを見て選ぶという人も多いのではないでしょうか。消費者の興味を引こうと各メーカーしのぎを削るパッケージデザインですが、以下に掲載するのは、そんな中でも特に強烈なインパクトを与える、どこか吹っ切れたデザインのパッケージです。
창의적인 제품 패키지 디자인 모음 | 이런 패키지들은 아까워서 버리지도 못하겠네요 ㅋㅋ1. 방금낳은 달걀2. Trident gum3. ButtCheeks Swimwear4. Ford Ranger Extreme Matchbox5. Note Earphones6. Goldfish Tea bag7. Festina waterproof watchces8. Sugar Cube Puzzle9. NYC spa
「人は見た目が9割」と言われるように、ビジネスにおいても商品を売り出すにあたってはパッケージデザインは重要な要…
