This simple 80/20 rule lends itself to many aspects of business and branding. Learn how to adopt this concept in your business.
The Fundamental Steps in Building a Powerful Brand Identity
Conduct a successful website audit for your business with the 4 most important pillars of website design and optimization: Effectiveness, Design, SEO + Tech
By telling a compelling brand story and using emotional marketing to connect with customers, you can create a memorable brand experience that differentiates your brand from its competitors. In this article, we'll be exploring the importance of brand storytelling, emotional marketing, and how combining these strategies can help you connect with customers on a deeper level to build a strong brand.
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Brand archetypes are a powerful tool that brand strategists, graphic designers, brand designers, and marketers use to create messaging and marketing that connects with audiences, customers, and clients. Using marketing archetypes or personality archetypes gives online business owners and entrepreneu
Discover how to create a powerful brand by understanding the five types of brand personalities and leveraging color psychology. Learn the secrets to choosing the perfect colors and building a strong brand personality and identity that resonates with your target audience.
Do you ever feel like just another photographer in a sea of photographers? Or struggle with thoughts like, “Why would anyone ever hire me over someone else? There are so many photographers out there! The market is oversaturated with photographers.” If so, I wrote this post for you, because a. I’
Brand storytelling using archetypes based on Carl Jung and other's work is an easy, intuitive and effective way to guide your brand messaging.
Struggling to name that colour? Find a bumper list of colour names and shades to help you create the perfect brand colour palette.
Modern – Marketing Agency Hero designed by Violetta Martinova for Unikorns® Agency. Connect with them on Dribbble; the global community for designers and creative professionals.
In this article we discuss Top Tips for Designing a Professional Logo | In this article we share top professional tips when designing a logo design.
In just five steps, anyone can create a strategic marketing plan. This guide walks you through the process and gives you handy tips along the way.
Newsletters are one of the most effective ways to reach your B2B audience. Here are some tips to make your newsletters even more effective.
Struggling to name that colour? Find a bumper list of colour names and shades to help you create the perfect brand colour palette.
This is the time of year when we look forward to more color — leaves and buds bursting out after a long barren winter, and exchanging black snow boots for polkadot rain boots! And as we think about color around us, it’s a great time to think about how you’re using color in your branding. I've shared
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Want to grow your small business' presence on TikTok? Here are 41 video ideas to help get you started and inspire you to keep creating content.
Boost your business and investments with our comprehensive collection of 50 free checklists. Streamline your operations and maximize success.
Use these eight tips to elicit emotion and influence your customers' behaviors with color psychology in marketing.
Shopping local is the reason I started blogging - I love wearing and decorating my home with handmade items, how about you? And I know I'm not the only one - there are a ton of
You did it. The day has finally arrived. You spent countless hours pouring over copy, building out your website and digital products, triple checking your opt-in forms, setting up your analytics, and you’re ready to LAUNCH. So you send out the email, publish an image to the ‘gram, and… ::crickets:: You start to wonder, “Is […]
