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Guess what? SEO is still important in 2015. That’s not surprising, but you should know there’s more emphasis on specific areas when it comes to best practices for SEO copywriting.
The world of copywriting is intriguing, perplexing and satiating. A copywriter is essentially a writer who writes to meet a certain set of demands. Copywriting is mostly used in advertising or marketing and sales. Writing
You’ve heard it said that storytelling is an essential element to drawing the reader into your content and driving more engagement. So how can you add this element to the blogposts you write? Can you fit a captivating story into a social media update, even one that’s 140 characters long? Here’s the great news: There’s a formula for that. Many storytellers and copywriters have tested out the best intros and segues to draw readers to a piece of content. Their copywriting formulas just plain wor
It’s important for anyone who creates original work to know the basics of copyright law in the United States (check out your county’s individual laws if you’re from outside of the United States). You’ve taken the time to create something unique and original and you don’t want others to just take you
Learn how to boost your conversion rate by preventing these common copywriting mistakes. You might be missing out on sales or leads without even knowing it!
Copywriting is the beating heart of your marketing. Length doesn’t matter, but quality does. A 10,000 word rambling essay might provide zero value, yet a a few sentences written by the richest person in the world on their investment strategy can be immortalized, studied, and quoted for centuries.
Trying to optimize your homepage? Check out this checklist of 6 things that are MUST HAVES when it comes to your website homepage. Read now!
Copywriting is hard.Really hard, in fact.I've been writing for 10 years and still believe I have a lot to lear
Here are my 10 power tips for improving your copywriting now - all designed to help copywriting be pain-free and maybe even enjoyable.
Quoting in a copywriting project can be very stressful. If you feel like you’re making up numbers, read my own process and tips for quoting.
Everyone can learn to write effective copy! Get 3 easy to follow exercises to help you become a successful copywriter. Refine your skills and learn a fun copywriting game you can play anywhere!
This truly uplifting blank greeting card is the whimsical work of English Artist Tony Tony. It measures 5x7 inches and comes with a matching envelope. I bought eco-friendly "plastic" envelopes to seal it in as well to protect it! I love the sky, the look on The Fools face and just the energy and magic here!!! The back of the card has a printed excerpt from the Musical that reads: Feet to the Stars Considering the soles of his feet had only ever seen the ground, The Fool lay flat on his back and let them gaze at the stars PLEASE NOTE ALL CARDS COME FREE OF ANY WATERMARKING YOU SEE ON THE IMAGE. I HAVE WATERMARKED THE IMAGES FOR COPYWRITE PURPOSES ONLY. THANK YOU!
Learn from awesome copywriting samples from 12 of the world's biggest and best brands, from Porsche to Oatly.
Trying to optimize your homepage? Check out this checklist of 6 things that are MUST HAVES when it comes to your website homepage. Read now!
I hear from a lot of my clients and students that you want to be more client-focused in your copywriting. So, today I want to give you 88 client-focused words that you can start using in your copywriting that help convert!Let's hit it.
There’s something about a defined blog aesthetic that has me adding it to my favourites. And a huge component of an aesthetic is the imagery. Whether this is due to a colour scheme or there’s a certain style about the pictures – good imagery is so important. But with winter rapidly approaching, som
Struggling with creating and publishing truly impactful, engaging online writing? Check out Julia McCoy's list of 30 top words you should be using online.
