PR practitioners are required to act ethically in all communications. However, in the digital age sometimes well-intentioned ethical communication can still run afoul of copyright law. Because of the fluidity of social media communication, and the inherent structure of platforms that rewards sharing and modifying content, sometimes PR practitioners end up violating copyright law unintentionally. Intent
There are several common steps to all PR plans listed by PR experts. By following them, you can create a PR strategy for just about any organization.
Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is "Ethics Every Day." Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. I recently participated in a local Chapter workshop
Considering joining the communications industry? If you meet these qualifications, consider what the field has to offer, because you might be a great fit. Editor’s note: This article is a re-run as part of our countdown of top stories from the past year. PR isn’t a career as fierce as Olivia Pope makes it seem […]
“#Leadership and the art of effective listening https://t.co/RGhufyhX1m #Listening #Sketchnote (Reprise) insights by @ZengerFolkman”
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History of Communication Final. This poster has more of a Jans Tschichold feel to it. The grid is still present, but like some of his posters they are tilted at an angle. Also most of the copy is aligned together. ~Hector H.
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Stay up to date with the latest trends and find the most useful how-to content on the Web to make you a better marketer here on the CoSchedule Blog.
What is PR "ego-bait", anyway?
Word puzzles can help writers build confidence and creativity. Try creating pangrams of your own to test your skills. Editor’s note: This article is a re-run as part of our countdown of top stories from the past year. How often does every letter in the alphabet appear in a sentence? That’s exactly what makes a […]
A well-crafted public relations plan establishes goals, measureable objectives, strategies and supporting tactics to keep everyone on track.
In this article, we will cover the basic of press releases: how to write them, best practices, and how they fit into your SEO strategy.
