McDonalds, in the better M programme, has outlined 5 priority areas that the company is going to take more action; Packaging and recycling, climate action, beef sustainability, youth opportunities and commitment to families. The Brief is to redesign a happy meal package that uses sustainable materials, reducing plastic and waste materials, yet maintaining the functionality of the original packaging. The Happy meal toy should be a sustainable play object. To teach children about environment through an informative storytelling theme that aligns to McDonalds core value.
(IN BRIEF) In a collaborative effort to reimagine gift packaging, Marimekko, the renowned Finnish design house, partnered with Stora Enso, a leading provider
Jo Cutri Studio developed a packaging design strategy for South Africa’s premier online natural health store, Faithful To Nature for their own brand. The aim was to create an iconic brand look to span the entire product range while keeping each of the five different groups unique and creating a strategy that future proofed the ever growing range. The colours for the Pantry range are combinations of bright, bold colours and abstract illustrations while at the other end of the spectrum, whereas the Beauty range uses a more rich and organic palette.
A great creative brief can be the most valued part of the creative process. A bulletproof brief is one that defines, inspires, and benchmarks the process. Creating it also establishes a positive client/designer relationship and sets expectations of both parties. A clearly defined set of fundamental goals and challenges underpinned by insightful research and information […]
Your branding depends on your packaging design. Follow these 4 steps to writing a successful packaging design brief!
**About the Product** Invoice/Brief/Contract Template Pack is fully editable template created for Adobe InDesign. Template is designed for modern, simple, elegant brand in contemporary style. It is perfect for graphic designers, photographers, content creators and stylists. Template is available in 2 sizes, International A4 and US Letter. Color mode is CMYK and resolution is 300 DPI. Document uses free fonts which are linked in the instructions file. All elements in this template are organized in layers and aligned to grid. Template comes with premade earthy, soft and neutral color palette, however you can change colors to adapt your brand palette in just one click. --- **Package Content** * 1 .INDD A4 Template Pack (CC19) * 1 .IDML A4 Template Pack (CS4+) * 1 .INDD US Letter Template Pack (CC19) * 1 .IDML US Letter Template Pack (CS4+) * 1 .PDF Help file **Specifications** * Format: A4 and US Letter * Number of layouts: 3 * Orientation: Landscape * Bleed size: 3 mm / 0.125 in * Color mode: CMYK * Resolution: 300 DPI * Highly customizable * Easy editable * Elements aligned to grid * Fully layered
Designed by Petar Pavlov | Country: Macedonia
NotOnSunday's packaging design for Unspun, a Premium CBD brand, reflects a blend of honesty and playfulness. Tasked with bringing the brand's name, visual ident
With a brief to parlay their purpose into a powerhouse brand, Smack Bang got to work on branding, packaging, web design & more for probiotic brand Giddy Citizen.
We became part of the redesign process of this global brand and contributed not only to the creation of a new identity of a new product line, but also its adaptation and localization in selected markets.
Water that sparkles the imaginationTM. What is Waju? It’s a new source for upcycled water sourced from organic fruit that up until now would otherwise be just flushed away. But Waju patented a new way of saving this wasted water and upcycling it. That ingenuity, that quirky sense of optimism is what permeates throughout the […]
Chinese Model and Account Susan Dong
Giddy Citizen, a memorable lifestyle brand with proud Australian roots, creating feel-good products for everyday people within the wellness space. With quality at the forefront, Giddy Citizen produ…
Agency: Swear WordsDesigner: Tom ClaytonDesigner: Rachel ChewCreative Director: Scott LarrittFinished Artist: Tom ClaytonDesign Manager: Audrey MailhotCopywriter: James ShackellPhotographer: Dennis…
NOM is a new Kiwi-born brand of bite-sized treats that take indulging to a new level. To help launch NOM and create its identity, we were approached with a simple and inspiring brief: stimulate the…
Wild Folk is a non-alcoholic beverage brand deeply inspired by folklore and foraging. The company worked with Bamff Studio to develop a packaging system that represented the wholesome inspiration behind the brand. Each beverage is packaged in a different can design but is evidently part of the same line with similar typography and illustration styles. […]
